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Showing posts with label Community. Show all posts
Showing posts with label Community. Show all posts

Thursday, April 14, 2011

Football Manager 2011 community

Humankind love with football is just incredible and the proof of it is persistently mounting fans of Football Manager 2011 - the most impressive game and therefore making it the most genuine, contribution Sports Interactive Games created for some years. For the moment, it is the most excellent football management game in the world. Its depth, pragmatism and total addictiveness are unchallengeable.
Dynamic league reputation
The much-requested "dynamic league reputation" was added to the game particularly for FM community and for those people who play the game managing a team in a nation with lower reputation, and take the club to success, the reputation of that nation's league will raise. Many features together with the design of the box had previously been announced on the 23 July 2010, before any other official announcements were made by SIG and SEGA. Sports Interactive Studio Director Miles Jacobson stated that some of the leaked information on Football Manager Blogs was really accurate, though some was not. Other features of Football Manager 11 that were posted on the blog from Miles Jacobson included match analysis enhancements, Press Conference revamp, squad registration, B-Team & Amateur alteration. In comparison with previous versions of the game the post-match analysis looks quiteenhanced this time.
Agents
New FM 2011 features addition should give you an idea about the actual enhancements game has made from its previous versions. Player agent roles have been improved and there are five types of agents discussing contracts. Some will give you a blank page for contract talks, and others can inquiry too much. Discussions with a player and his agent were made "tete a tete" to boost the realism of the game.
Many game enhancements
Communication with players and other managers has been enhanced by means of new confidential conversations. There are also new-made board requests as element of this changed UI, including appealing larger percentage of transfer revenue and requesting a new stadium if the current one cannot be extended. The news section and inbox have been joined going along with a new look. The match engine was improved to incorporate player emotions. Football players respond more transparently to what is occurring on the playing field. Trainings became better and there are 14 extra areas to train players in. Moreover, a new match training part allows you to train team in explicit tactical formations.
FM 2011 release and its patches
A Demo of the game was released on Mirrorfootball.co.uk together with Steam on October, 21. Classically it granted users to play just a half of a season which can be continued in the full version. In the end Football Manager 2011 came out to the world on 26 November 2010 together with the first patch numbered as 11.1.0. The following patch 11.1.1 was released on 12 November. It contained fixes of some minor game problems. The patch 11.2.0 became available on 16 December which improved the match engine and fixed many annoying issues. The final and most valuable patch for FM 2011 has come out on the 8th of March. It has been numbered as 11.3.0.
Growth of Football Manager 2011 community
Sports Interactive and Sega have many affiliated sites: TrueFootballManager.com, FMScout.com, Sortitoutsi.com, FMCrowd.com, FMBase.co.uk. The community sites assist people in playing Football Manager 2011, allow to share opinions their game stories, provide helpful guides. Chiefly, it is about having fun. It's also great to see that a "news roundup" from the FM community sites is emitted on the main Football Manager site consisting of the highlights from the community for the last 2 weeks.

Wednesday, November 10, 2010

Community Partnering For Greater Retail Success

Walking to my car, I heard loud music. This was not exactly what I expected in Grants Pass, Oregon on a warm Saturday July evening. I had just returned from an exhilarating jet boat excursion to Hellgate Canyon and enjoyed a ranch style dinner on the Rogue River.

It's Getting Louder
The music was getting louder and louder as I approached the parking lot. It was coming from across the street. It was an automobile dealership, Mock's Ford, and it was alive with action. There was a band playing, with folks of all ages dancing to the music, a barbecue filling the area with its popular aroma, and yes, people were buying cars. The excitement and activity drew me like a magnet to metal.

In front of the sales office, a local radio station, Cruisin'-FM, was conducting a live-remote broadcast allowing all in attendance to be involved. I located the dealership president, Don Carr, and during our chat he told me that they had sold almost as many cars so far that weekend as they usually sell in a month. To top it off he said, "We're not giving these cars away." Carr created a weekend partnering alliance with his community and won big.

And Still Making a Profit
How would you like to sell your products at that rate and still make a profit? You might be saying, "That's great for selling cars, but what about me?" The answer is to get involved with your community in a way that serves people and created high-level exposure for your business. You'll need to be creative and develop some fun, helpful, exciting community activities. Remember, being unique is not an absolute necessity, but it's very helpful.

Creativity has always been, and will always be, the retailer's call to battle. Creativity is also one of the key ingredients necessary to create value in the eyes of your customers. The way the national big box category busters (i.e., Wal-Mart, Circuit City, and Office Depot) develop perceived value is through selection and low price, not necessarily service. If you are an independent retailer and you're trying to do battle in their arena, they will clean your clock. But, creativity is not necessarily a word that big boxes, at the local level, understand.

Generations
For years, Baby boomers have been the pig in the python in our economy. They were heavy-duty consumers in the 1980s, buying their first houses and filling them up, buying luxury cars and all the outward trappings of success. In the 1990s they traveled and purchased RVs. Now, with most of the Boomers having grandchildren, they will buy almost anything if they perceive it's a good value. Also, determine what they perceive as value-added in how you run your business and give it to them--they'll reward you with profits through their loyalty. Don't forget about the X and Y Generations. While many were part of the dot com bust, they still seem to spend freely.

Create a unique position for your business in the minds of your customers and your competition in the marketplace is greatly diminished. Remember though, unique means one of a kind, (not just a bit different) and that's what you must be if you plan to survive and prosper throughout this decade and beyond.

Creativity
Earl Nightingale, co-founder of Nightingale-Conant Corp., the worlds largest producer and distributor of audio and video learning systems continually offered this suggestion for creativity: take a yellow pad each morning and spend a quiet hour thinking about the major challenges for the day. He would go to work listing all ideas he could think of--no matter how crazy, impossible, wacky or boring the idea might appear. "Some ideas you'll use and many you'll toss out," he would say. The important thing is to capture the ideas and take action on the ones you believe will assist you in achieving your goals.

So, how does all this creativity and uniqueness talk help you to partner with your community? You can't just copy what others have done and make it work for you. You can, copy the process used but not the results. Your community is uniquely different, your neighbors have special needs, and you must use your creativity to find a winning combination.

Here's how to get started. Head for your chamber of commerce, if you're not a member yet, and join! Ask for their list of clubs and organizations. Do any interest you? I know you don't have time for that kind of stuff. Trust me, you do! It's all in how you choose to participate. There are more ways to participate than just showing-up to their meetings and events, be creative.

[] Volunteer to chair a fundraiser, one that you can have at your location--yearly! The event can be in your store, in your mall or center, on the sidewalk in front of your store or in your parking lot.

[] Flea market or rummage sales are about the easiest to put on and quite profitable, find an interesting twist though. You can arrange to have leftovers picked up by a local charity.

[] Community holiday theme party such as a Halloween costume party. Do this after hours, charge for attendance and give the profit to your organization. During the day offer a discount for those who shop in a costume.

[] If you are on a busy street try a Saturday barbecue; the possibilities are endless.

You might be wondering why you need to have these activities in conjunction with a community organization--for PUBLICITY! In the example I mentioned at the beginning of this article, Carr paid for all the advertising. When you work in conjunction with a local group you get public service announcements (PSA) free of charge and you ALWAYS mention the location (yours) in the news releases.

If you want more help in doing news releases or publicity, head for the public library and go to the non-fiction # 659 section, or just search Google. While you are at the library, stop by the reference desk and ask to look at the Gale Directory of Print & Broadcast Media, you'll find the address and phone number of all the media in your area. They are whom you notify for your up-coming event.

Another idea might be to head a local organization that you care about from your place of business. Be sure it's a high profile organization; this can bring you closer to your community. It will give many potential customers another reason to visit you.

Ultimately, if you find new and creative ways to partner and cross-promote in your community, your community members will reward you with their business.